This is the default video editing software for Mac users since it comes pre-installed on all Apple devices. While all of the tools on our free video editing software list below are great for crafting content for social media, there are of course limitations to any free program - whether that’s limited features, watermarks, or in-app ads.īut we’ve done our best to put together a list of the most helpful, least-annoying options here, and honestly, these 10 winners make it tough to see why anyone would pay for a full-cost video editing program at all. Best free video editing software for 2024 Bonus: Download the free 10-Day Reels Challenge, a daily workbook of creative prompts that will help you get started with Instagram Reels, track your growth, and see results across your entire Instagram profile.